What goes into your work, and what doesn’t. *The price of community manager services + VAT. Know the final price of everything. *What tools the client assumes in the price of the services. *How and by what channels the communication between both parties will be carried out. Hire a community manager: conclusion In the post about the price for running social networks I talk about more specific numbers. You can Google it if you want (I’ve left it linked above). Even with everything, the price you pay for the services of a community manager, consider it an investment in time that it takes away from doing those tasks, and in lost money if you try to do things yourself, and you do not have the training to do so.
The social networks you choose for your business have to be chosen in relation to: 1- Your goals. 2- If your target audience is in them. 3- If there is competition in social networks . 4- If we can generate valuable content regularly. Plan with a basic calendar on social networks At this point we have already come a long way. We know what objectives we have, what audience we are targeting, what our competition is, and that we can publish good content on the social networks we have chosen. Now it’s time to plan the strategy. What actions and strategies we will do in each social network. And for this, the best thing is to make a basic social media editorial calendar to start working. This calendar for social networks has to respond to: -What we will publish in each social network.
When Will We Publish On Each Social Network
Objectives of each content. -If it goes with a link or not. -Associated multimedia content (photo, video). -Content format. Research good content on social media When you start in social networks, there are many doubts, due to lack of time and knowledge. Therefore, before starting to publish on social networks, or to plan and schedule content, do attorney email list free some research. With the help of tools, we can see what content works best in our professional sector, what the competition does, what it fails, content that inspires us, etc. Thus, with all this information, we will plan our content for our business social networks. Broadly speaking, what content works on social networks : -Humanize the brand: take people in the photos and videos, the work team, etc.
Personalized content, that no one else has. Get inspired by others, but personalize your content. -Content of the day to day of your business. -Content generated by others about your brand or any of your products or services. -Use guides or tutorials. – Testimonials and interviews. -Native videos on social networks (own). And many more. The best thing in social networks is to try a lot, and detect what content works for us, and what is better to discard.
Monitor Online Reputation In Social Networks
What can we monitor about a brand to take care of our online reputation? This part could be included in our Social Media Plan , as one of the steps in the BS Leads planning of the social media strategy. 1- Monitor the brand name Thus, following the example of Ikea, the result that we get by putting its name in Google is the following: Negative comments do not appear on the first page of Google, but at other times they have come out. Negative content may rank on the first page due to the interest that criticism has aroused.
Organic and/or paid content. Social media analytics. Conditions when hiring a community manager How much does it cost to hire a community manager? There are professionals, and they are within their rights. Contract the work for a minimum period: 6 months, 1 year. In my case, I don’t. I think that if you don’t like someone, it’s best to leave them without any restrictions. In both directions. As long as there is communion between both parties. Who fight for the same thing, the client’s objectives. There will be no problem, and the relationship will last as long as it lasts. But while it lasts, let everything be fluid and at ease. If you want to hire a community manager , the one you choose, make it clear: *What tasks will perform for you.