If you are analyzing starting an inbound strategy, surely one of the questions that goes through your head is: how much does it cost? The answer will always depend, here we explain why. how much-an-inbound-marketing-strategy-costs How much does an inbound marketing strategy cost? When we talk about investment and results, the answer will always be it depends. Yes, it depends on what goal you want to achieve, what challenges the company is facing, what digital assets they currently have and how fast they need to grow, among other things.
It’s like asking “how much does a car cost”, the answer will depend on what you want it for and which one you want. An inbound marketing strategy can help you grow up to 8x your lead generation, lower your cost of customer acquisition, and increase your company’s sales opportunities. However, these results depend on the quality of the strategy . In our experience, the investment of an inbound strategy can range from $2,500 to $10,000 per month .
There Is No Standard Price
From the perspective of GrowX Agency, everything depends on the needs, the current situation of the company and the value that we will add by reaching the objectives. What does an inbound marketing strategy involve? To understand the indian phone number example investment in inbound, it is necessary to know what an inbound marketing and sales strategy implies: Strategy and planning: The success of the implementation of the inbound methodology in your company depends largely on the strategic approach.
From understanding and defining the unique value proposition, developing buyer profiles , analyzing your customers’ purchasing process, to establishing strategy objectives and tactical actions. If your company does not have a strong inbound strategy, you could invest between $2,000 and $10,000. Inbound Marketing Software: Although it is not mandatory to invest in inbound marketing software, it allows you to deliver results faster . At GrowX Agency we use Hubspot for each of the stages of the methodology, from attraction to customer loyalty.
There Are Other Options Like Microsoft
The investment can range from $200 to $2,400 dollars, depending on what you want to do . Inbound Sales Software: As in marketing. In sales the use of a CRM is necessary to control the commercial process and improve commercial efficiency. Hubspot’s CRM is free, but Dynamics and Salesforce that cost from $25 to $150 per month per user. Content strategy and production: Although anyone can write, not everyone does it with the necessary quality to attract more prospects. An inbound strategy must have a content map according to your prospect’s purchase journey.
The production of content is one of the tasks that requires more time and effort, but with greater importance. Typically, a company invests between $1,200 and $2,400 per month in its content strategy. Web design: Your website is the center of the conversion strategy. Since the inbound methodology consists of attracting visitors with valuable. Content to the website, to later convert them to prospects and customers.