Making a good newsletter is not easy , if you don’t know how to make it attractive . For this reason, to talk about Email Marketing and the newsletter , I have invited Johanna Uribe, Content Manager at Mailify. I hope you like it Although most of the technical aspects that explain how to make a newsletter are very practical and intuitive , we must be clear about certain recommendations so that our mail goes beyond being a message opened by the user, we need to attract it with our content. If we have our own database and quality leads , a strategy that increases its effectiveness and an innovative mailing application like Mailify, the newsletter will be easily integrated into your objectives, being one of the digital actions that will help you achieve a high loyalty percentage .
How To Create A Newsletter Is To Focus
Next, we will share a series of keys so that your subscribers fall in love with the content of your newsletter. Let us begin… How to make an effective and attractive newsletter for your subscribers Define a goal The first step to follow in on one idea or theme and avoid mixing concepts that could confuse the get a singapore number user. For example, including the best products of the month and new blog posts in a single newsletter is not the most convenient. It is clear that the average person does not like to read so if you want effectiveness be brief, concise and clear. Likewise, define a regularity in the sending, you can even customize this action, it is important to be constant but not insistent.
Do You Want To Know How?
The subject must be a big headline Overflowing all our creativity in the development. The newsletter is essential but it is no more or less important than the writing of the subject. You have to be clear that the subject is the gateway to the display. Of your mail so make it attractive! The BS Leads subject must have : A correct length : each email provider has a different one. In general they allow between 46 and 70 characters. A key concept : it must be located within the first 3 words of the subject. Otherwise the user may not read it and will not be encouraged to open the message. Lowercase and uppercase : not putting everything in uppercase. Increases the chances of spam. subject-newsletter how to do Send a welcome email. This is the starting point to start building trust in the subscriber.