Now you just have to put the available resources at your disposal, and start doing things better than you were doing. Shall we start? Analyze your current customers to see what they care about, what they need. Share post-sale experiences and satisfaction surveys with them. For the new audience, monitor what they say on social media, where they say it, and how they say it. 3- Where do you find what you need? We already know what target audience we have, and what they need. But where do you look for it? Is it perhaps you search more on Youtube videos what you need? At this point, telling you that just defining the target audience does not guarantee success on social networks. You have to have clear objectives in social networks , and the other parts of the digital strategy of the Social Media Plan.
Facebook’s Target Audience Target Audience?
It is a good indicator, essentially for social media strategies of brands that are just starting out, that need a lot of branding actions, and that use video a lot in their content marketing. What to measure: Take the scope in the period , usually a month, and compare it to previous periods. It is an indicator of the people we have reached. Impressions Social roadtechs com electricians impressions are the number of times our content is viewed , regardless of the number of people viewing it. That is, a person can see our content more than once, and it would count as one person, and several impressions. in the period (a month, for example), and compare it with other months. Share Of Voice The Share Of Voice is the percentage of conversation that our brand has in our sector, compared to the competition.
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What To Measure: Measure The Number Of Impressions
What to measure: we measure the mentions of our brand in a certain period (a month, for example), and we divide them for all the mentions in the sector, also adding all those of the competition. Feeling All brands, as long as they are present in social networks, generate more or less links with their social media community . There will be followers who BS Leads like us, and the sentiment will be positive , but there will also be others who are more or less indifferent to us ( neutral sentiment ), or even dislike us ( negative sentiment ): What to measure: the degree of positive, neutral and negative sentiment, based on the number and type of comments on each social network , in a given period of time (monthly, for example). Engagement This is an essential KPI or performance indicator.